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Business Details
50+ Years
experience
Custom Athletic & Event Graphics in Omaha
Don Shafer Display has been creating signs, banners, and decals for over 57 years with a commitment to quality and customer service. Founded in 1964 by Don Shafer, we began as a small decal business and have grown into a trusted provider for athletic and event graphics. Our family-owned and women-operated company serves clients nationwide, including NBA and NCAA teams, with expertise in gym floor decals, chairback covers, and media backdrops. We prioritize personalized service, offering free typesetting, PMS color matching, and airfreight options for urgent needs.

Our trade-secret materials ensure durability and visual impact for every project. With a legacy of innovation and adaptability, we continue to meet diverse client needs using advanced technical capabilities. Our team focuses on simplifying the production process while delivering exceptional results for extraordinary events.
Services
Gym Floor Decals Chairback Covers Event Banners Window Graphics Media Backdrops Table Throws Signage Booths Die Cutting Equipment Markings
Details
  • Year established: 1964
Highlights and features
  • We provide 57+ years of specialized expertise in athletic and event graphics.
  • Our family-owned business combines tradition with modern technical capabilities.
  • We prioritize no minimum quantity requirements for flexible ordering options.
  • Our team offers free typesetting, color matching, and layout design services.
  • We guarantee airfreight availability for urgent same-day delivery needs.
What people say
Perfect execution Exceptional quality Reliable partner Quick turnaround Creative solutions
Services
Gym Floor Decals
We create high-impact gym floor decals for professional sports teams and universities. Our trade-secret materials ensure durability while maintaining vibrant colors and sharp details. Clients include NBA and NCAA teams requiring temporary or permanent court graphics.
Chairback Covers
Our chairback covers transform stadium seating into branded marketing opportunities. Designed for durability and visual impact, these covers meet the standards of major athletic conferences and event organizers.
Media Backdrops
We produce professional media backdrops and portable stands for conferences and special events. Materials resist wrinkles and tearing while maintaining color vibrancy under studio lighting conditions.
Window Graphics
Our window graphics combine functionality with branding opportunities. Adhesive options allow permanent or removable installations for storefronts, offices, or event spaces.
Equipment Markings
We apply precision equipment markings for vehicles and industrial machinery. Custom designs ensure visibility and compliance while maintaining professional branding standards.
People
Don Shafer
Founder
Founded Don Shafer Display in 1964 with artistic vision that shaped the company's core values. His legacy continues through innovative production techniques and family leadership.
Marie Shafer
Owner
Pivotal in establishing the business and guiding its growth. Now owning the company, she maintains quality standards while supporting next-generation leadership.
Cynthia Shafer
Operations Manager
Co-leads daily operations with extensive industry knowledge. Focuses on technical advancements while preserving the company's founding principles of quality and service.
Becky Shafer
Operations Manager
Shares leadership responsibilities in maintaining the company's reputation. Combines inherited expertise with modern business practices to serve national clients effectively.
Questions
How long has Don Shafer Display been in business?
We've been creating signs and graphics since 1964. Over 57 years of continuous operation with third-generation family leadership.
Do you work with athletic organizations outside Nebraska?
Yes, we serve NBA, WNBA, NCAA teams and events nationwide. Our client list includes Madison Square Garden and multiple Olympic events.
Can I order small quantities?
Absolutely. We have no minimum quantity requirements, allowing customization for both large-scale events and small projects.
What makes your gym floor decals unique?
Our proprietary materials combine durability with vibrant color reproduction, specifically engineered for high-traffic sports environments and professional standards.
Can you help with event-specific graphics?
Yes, we specialize in temporary event graphics including backdrops, booth displays, and directional signage for conferences and special occasions.
Do you offer design assistance?
Our experienced graphic artists provide free layout design and color matching services to optimize your project's visual impact and branding consistency.