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50+ Years
experience
Your Trusted Printing & Marketing Partner in Waunakee, WI
Since 1910, Suttle Straus has dedicated itself to transforming print into powerful marketing solutions. As a fourth-generation family-led company, we combine century-long craftsmanship with cutting-edge technology to deliver high-quality printed materials, direct mail campaigns, and creative design services. Our G7 Master Certification ensures color consistency across all outputs, while our in-house finishing experts apply precision to every project, from simple brochures to complex wide-format signage. We prioritize partnership over vendor relationships, offering tailored brand portals that empower franchises and corporations to maintain consistency across thousands of locations.

Our team of award-winning designers collaborates closely with clients to develop impactful marketing pieces that blend artistic innovation with technical expertise. With 80,000 square feet of distribution space, we streamline kitting and fulfillment to ensure timely delivery nationwide. Our continuous improvement philosophy means we proactively address challenges while maintaining transparency with clients. As a subsidiary of a Fortune 1000 company, we combine national resources with personalized service to create marketing solutions that drive measurable ROI for clients ranging from local businesses to Fortune 500 enterprises.
Services
Offset Printing Direct Mail Services Creative Design Promotional Products Wide-Format Signage Kitting Fulfillment Brand Portals Transactional Mail
Details
  • Year established: 1910
Highlights and features
  • We offer century-long expertise in print and marketing solutions
  • Our G7 Master Certification guarantees color consistency across all outputs
  • Custom brand portals help corporations manage nationwide franchise marketing
  • Award-winning design team combines artistic vision with technical printing knowledge
  • 80,000 sq ft facility enables efficient kitting and nationwide fulfillment
Associations and certifications
  • G7 Master Certification
Services
Offset Printing
Our offset printing services utilize both web and sheet-fed presses to produce high-complexity projects with exceptional accuracy. With capabilities for variable data printing and extensive finishing options, we handle everything from simple documents to intricate multi-page catalogs. Our G7-certified color management system ensures brand consistency across all printed materials while maintaining industry-leading quality standards.
Direct Mail Services
Our 22,000 sq ft mailing center processes millions of mail pieces monthly with data security and precision. We offer comprehensive solutions from list management to USPS-certified Every Door Direct Mail campaigns. Our Connected Mail technology enhances traditional mailings with digital tracking and retargeting features to maximize campaign ROI through integrated marketing channels.
Creative Design
Our award-winning design team creates visually compelling marketing materials that align with brand standards and marketing goals. With in-depth knowledge of printing techniques, we develop solutions that optimize paper choices, coatings, and specialized finishes. From concept development to final production, we ensure designs translate effectively from digital concepts to physical printed pieces.
Wide-Format Signage
We produce large-format displays using presses capable of printing up to 126 inches wide on diverse substrates. Our environmental graphics solutions transform commercial spaces through dimensional wall art, vehicle wraps, and architectural signage. With braille printing capabilities and specialty coatings, we create accessible, lasting visual communications for retail, hospitality, and corporate environments.
Brand Portals
Customized brand portals provide centralized access for multi-location businesses to order approved marketing materials. These digital platforms enforce brand consistency while enabling local customization through pre-approved templates. Our solutions streamline collateral management for franchises and national accounts, reducing production time while maintaining quality control across thousands of users.
People
Ted Straus
President & CEO
Fourth-generation leader with expertise in strategic planning and technology implementation. Holds BS in business management from Rochester Institute of Technology and MBA from University of Wisconsin-Madison. Focuses on innovation and continuous improvement in communication solutions.
John Fox
Director of Finance
Over 30 years in financial management with BS in Accounting from Upper Iowa University. Oversees company-wide financial strategies and ERP systems while providing fiscal guidance to executive leadership for operational optimization and performance enhancement.
Steve Harold
Vice President of Business Development
Eight-year Army veteran with BS in Aerospace Engineering and MBA from University of Wisconsin-Madison. Brings 13 years of industrial gas corporation experience in sales and operations to drive business growth strategies and process improvements.
Susan Pschorr
Director of Human Resources
Brings diverse background from biotechnology and broadcast media to lead HR initiatives. Holds BS and MBA from UW-Madison and focuses on enhancing employee relations and internal processes through SHRM-certified best practices.
Mike Kugel
Vice President of Technology
Technology leader with 19+ years in product development and solution architecture. Specializes in innovative technology roadmap development and cross-functional team leadership. Holds BS in Atmospheric Science from University of Wisconsin and drives digital transformation initiatives.
Questions
What certifications does Suttle-Straus hold?
Suttle-Straus maintains G7 Master Certification for color management excellence, ensuring consistent, brand-compliant printing across all our offset and digital press technologies.
Can you handle nationwide franchise printing needs?
Yes, our customized brand portals enable nationwide franchise networks to maintain brand consistency while allowing location-specific customization for localized marketing campaigns.
Do you offer digital integration with print campaigns?
Our Connected Mail technology enhances print campaigns with digital features like social media advertising, mail tracking, and Google advertising retargeting to increase overall campaign ROI.
What substrates are available for wide-format printing?
We print on diverse substrates including vinyl, ceramic, plastic, wood, and canvas up to 2 inches thick, with capabilities for braille printing and specialty surface coatings.
How quickly can you fulfill orders?
With 80,000 sq ft of warehouse space and automated inventory systems, we guarantee 48-hour order fulfillment for standard print and promotional product requests.
Do you provide design services?
Yes, our award-winning creative team offers full-service graphic design for marketing materials, working closely with clients to ensure designs optimize print production capabilities.
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