I'm Matt Simpson, a freelance Graphic Designer based in Atlanta, Georgia, with expertise in logo design, identity design, and print design. Since 1999, I've been assisting clients in creating dynamic logo designs, branding, and effective communication. I am dedicated to my craft and eager to collaborate with like-minded individuals who share the same enthusiasm for their work. Please feel free to explore my graphic design portfolio to gain insight into the projects I have completed and envision what I can do for you.
I am a native of Alabama, currently residing in Atlanta, Georgia. Throughout my life, I have lived in various locations, both big and small, including Minnesota and Ontario, gaining new perspectives along the way. I am fortunate to have the ability to work with clients from around the world, continually connecting with fascinating individuals with unique viewpoints. I've been practicing design professionally since 1999, although my interest in design began as a childhood hobby. I hold a BA in Communications from The University of Alabama, which has equipped me with a strong foundational understanding of design, marketing, and advertising. I am not just a designer who creates visually appealing work; I am a designer who understands the mechanics of design, why it works, and how to monetize it for my clients. My aim is to create designs that not only look good but also function effectively. I am committed to the success of my clients and their projects.
Design Philosophy
Graphic design is often misunderstood as art, reduced to merely aesthetically pleasing visuals. While it can be visually stunning, graphic design serves a more critical function: communication. Graphic design is a tool that leads viewers to and through the message, not the message itself. I adhere to the philosophy that design should never draw attention to itself but should instead focus on the content it is intended to convey.
I am not an advocate of flashy or minimalist graphics for every project. Instead, I believe in tailoring each design to the specific needs of the project. Through research and real-world knowledge, I strive to create the most effective solution for each project, rather than relying on a one-size-fits-all approach. I am committed to creating designs that communicate and achieve their intended purpose.
Hire Me
When you collaborate with me, you are not just hiring a designer; you are partnering with a creative professional with extensive design and marketing experience. I pride myself on delivering valuable consultation and knowledge to every client I work with. I am committed to providing more than just a design; I offer a comprehensive solution tailored to your needs.
I am passionate about delivering designs that generate results rather than mere decorations. I take a strategic approach to every project, considering its unique objectives and audience. This ensures that the end result is not only visually appealing but also effective in achieving its goals.
Client Testimonials
*When I was looking for a designer to create my logo, I wanted someone who could take several concepts I had in mind and combine them into a logo without it looking "busy" or sloppy. As a consultant, I wanted the logo to be both professional and personal, and Matt walked that line beautifully. He took the time to learn my business and what kind of image I wanted to convey. He asked all the right questions and offered helpful guidance all throughout the process to help me narrow down specifics such as color, layout, and fonts. I'm very pleased with the end result and will not hesitate to use Matt again.* - Ben Piper
*I've worked with Matt a number of times and the process is always clear and thoughtful. I like that he always puts a lot of effort into research and things of that nature and not just the designs. At this point, I think he knows the business just as well as I do. I'm sure that what he makes is going to work because it always has in the past but also because there is reason behind everything. He backs up what he creates.* - Mary Morgan
*I appreciate you working with us. We are very excited about the logos.* - Thad Clark
*I wasn't sure what to expect when I needed a logo for my business. I found Matt's website and he seemed to know what he was doing so I sent him an email. After telling him what I needed, I was absolutely sure he knew what he was doing. He asked me questions about the business I'd never even really thought about before. The logo turned out great and I believe that if someone else would have made it, I wouldn't even know what to do with it.* - Sue Harper
*Working with Matt has been great. He knew exactly what I was looking for and then went beyond that to create something even better than I imagined. I'll definitely be working with him again in the future.* - Ron Howe
*I had a good experience working with you. I think what you came up with is fantastic. The cards can't come soon enough. I really want to start using them and showing them off. I'll absolutely give you a call when I need more design work.* - Pam Ellis

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